YP℠ to Host Webinar on Five Habits of Local Business Champions During National Small Business Week


Los Angeles, CA – YP℠, the publisher of Yellowpages.com and The Real Yellow Pages® Directory, will present an informative webinar on the five common habits of local business champions as part of National Small Business Week, which runs from April 30-May 5. Small business owners say marketing and sales (finding new customers) is most critical to their success, according to new research by SCORE. For more than 100 years, YP has been connecting consumers with local businesses that meet their needs, and nearly half a million local businesses today rely on YP to reach a ready-to-buy audience, deliver integrated solutions and provide local marketing expertise.

WHAT: YP’s Small Business Week webinar is a free event for local business owners. “The Five Fabulous Habits of Local Business Champions” will focus on the habits small business owners should embrace to win over customers. Engage with the experts on a variety of topics, including the need for a consistent and accurate online presence, a business profile full of rich content, a well-designed, easy-to-navigate website, a business phone that’s answered and a solid social media marketing strategy. Join Rieva Lesonsky, co-founder of GrowBizMedia and the blog SmallBizDaily, and Holly Bowyer, Vice President of Portfolio Marketing at YP, for this action-oriented conversation.

WHEN: Wednesday, May 3, 2017; 11:00 a.m.-12:00 p.m. PT

WHERE: Online. Register here.

ABOUT YP: YP is a media company dedicated to connecting local businesses with a ready-to-buy audience. YP’s flagship consumer brands include the popular YP℠ app, yellowpages.com and The Real Yellow Pages® Directory, which are used by more than 60 million visitors each month in the U.S. (Internal Data, October 2016). YP offers integrated solutions that are designed to help local businesses build their presence and expand their reach through a variety of print and digital products. YP has a team of marketing experts in local markets across the U.S. with relationships spanning nearly half a million advertisers. For more information on YP, visit us at http://corporate.yp.com. Follow us on Facebook: https://www.facebook.com/ypforbusiness and on Twitter: @yp @ypforbusiness.


Barrie Rosen



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